take a look at my must-have products for august
Go through my must-have products with me for the month of August! To perfume, makeup, and skincare. I can’t live without these.
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L’Oréal x NVIDIA: When Beauty Meets AI Brilliance
Learn how beauty is revolutionizing how products and services are created, marketed, and personalized
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Founder Friday: Maureen Kelly
In the world of beauty, few founders have left a mark quite like Maureen Kelly, the powerhouse behind Tarte Cosmetics. With no formal beauty training but a passion for clean makeup and a gut feeling that the industry needed a shake-up, Maureen turned a personal problem—sensitive skin and a lack of ingredient-conscious options—into a billion-dollar
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Inside Alix Earle’s Skincare Routine
Acne-fighting skincare routine Alix Earle isn’t your typical get ready with me girl-she’s a Gen Z beauty icon with over 5 million followers and a skincare routine that’s surprisingly grounded. In fact, one of the reasons fans connect with her so deeply is because her raw honesty about her skin. In a recent TikTok she
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how farmacy built a clean beauty empire
How Farmacy Beauty Quietly Built a Clean Skincare Empire — And Cleared My Acne Along the Way In a saturated skincare market, Farmacy Beauty didn’t just stand out—it sprouted into a global success by doing one thing exceptionally well: combining farm-grown ingredients with clinical-level efficacy. While the term “clean beauty” is now overused, Farmacy actually
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how celebrities are reshaping the beauty industry – and who’s actually winning
Celebrities are no longer just the faces The last decade has seen a tidal wave of celebrity-led beauty brands, partnerships, and ventures, turning A-list celebrities into CEO’s, entrepreneurs, and power players. From Rihanna’s Fenty Beauty to Hailey Bieber’s minimalist Rhode, celebrities are no longer just the faces of beauty-they’re shaping the future. But with so
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E.L.F x Rhode: The deal everyone is talking about
What E.L.F’s rhode Acquisition means for the beauty industry What seemed like an unlikely pairing at first glance now looks like a calculated power play that could reshape the affordable-luxury segment of cosmetics. In this post, we’re diving into the strategy behind the acquisition, what it signals for the future of celebrity brands, and why
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