Case Files
Deep dives into the brands behind today’s biggest beauty movements. Each Case File examines a company’s origins, strategy, and rise within the industry.
Patrick Ta Beauty: The Art of Modern Glam
Founded by celebrity makeup artist Patrick Ta, Patrick Ta Beauty launched with a clear mission:…
The K-Beauty brand turning viral skincare into a global trend
MedicubeThe K-Beauty brand turning viral skincare technology into a global trend. Brand SnapshotFounder: APR Company Founded: 2016Category: Skincare/Beauty…
how farmacy built a clean beauty empire
How Farmacy Beauty Quietly Built a Clean Skincare Empire Farmacy Beauty is a clean skincare…